How does Mercury support media campaigns and advertising activities so efficiently?

More time for strategic thinking, collaboration and building client loyalty.

Buy, manage and monitor omni-channel media campaigns effectively! 

Our Mercury media management platform is a web-based, software-as-a-service (SaaS) solution that increases the automation of all media work steps – from detailed planning to reporting – in one solution. Our MMP helps media agencies and advertisers run advertising and marketing campaigns more efficiently by collecting all media data in structured formats and storing it in a central warehouse, making media activities, performance and reporting more transparent than ever.

With Mercury, agencies can focus on consulting and strategy while advertisers can monitor their media activities in real time and access data directly.

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Mercury's key efficiency-based features

Central cost and data management

Unique data entry for all marketing campaign activities per category to avoid mistakes and simplify media buying and reporting, advertiser invoicing and vendor engagement management with all relevant information for finance and billing.

Extensive access rights management

The permissions management feature offers extensive or restricted access to allow for simple viewing to full authority on camapign activities. Advertisers, media agencies and partners accessing exactly the needed data and performance they need.

Keep track of communication & changes

Team changed? History is stored in integrated communication and logging system to maintain information flow and access to advertising performance.

Access your campaign data securely and from anywhere

Whether you’re at the office, at home or at your client’s office, you can securely access Mercury from your browser because your media data is stored on servers located in the EU.

Save time by eliminating repetitive tasks

More time for analysis to support smart decision making thanks to email templates, prefilled vendor offer forms, fees and tech partner information. Adschedule and tagging can be uploaded to your prefered adviser with just one click.

Extensive visualization solution

All Mercury campaign data can be displayed in web-based dashboards, automated RPA updates and API integration guarantee simple source of truth for agencies and advertisers alike.

We are able to systematically monitor the entire process chain, which creates efficiency across all workflows.

Denis Scollie
Group Head Media Operations, TwentyFive
Data Integration

Countless data sources in one system.

We work with all tech vendors and data providers relevant to media agencies and advertisers as well as with the industry's leading adservers, search engines and social platforms. Our system integrates and connects you directly, giving you access to all of your data at a glance, all in one place.

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Amazing companies we are proud to work with:

Tried and tested software tailored to your needs!

Is the year we started to develop the platform
Over 1000 brands trust us
is the total time of unavailability of the data. It means a 99,9999% uptime.  
9 of 10

Typical manual input errors are avoided 

Want to see Mercury MMP in action?

Get in touch with us and schedule a free demo.

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